Success Story

Hockey, Rodeos, and Live Music: How The Ranch Manages 3,000 Annual Events with Brightly Software

The Ranch, Larimer County’s Event Complex
Loveland, CO, United States



Municipal-owned event center with:   

  • More than 240 acres of versatile indoor and outdoor space, including the Larimer County Fairgrounds with outdoor arena  
  • Six buildings including a 4-H arena, 4-H classroom building with commercial kitchen, 32,000-square-foot exhibit hall, and concert hall 
  • 20 event operations staff members and 5 administrative staff 


Using Brightly’s Asset Essentials, The Ranch has been able to:   

  • Seamlessly make the switch from another system to gain more flexibility 
  • Track the upkeep of an outsourced 6,800 seat venue 
  • Forecast needed repairs and replacements to avoid down time during 3,000 annual events


The Ranch, Larimer County’s Event Complex, located in northern Colorado, has a long history of serving the local community. Each August, The Ranch hosts about 140,000 people over five days for the Larimer County Fair. Throughout the year, the complex is home to 4-H events, competitions, and education. But The Ranch also draws crowds for concerts, semi-pro hockey games and music festivals, and has a reputation as one of the premier event and entertainment complexes in the region.  

The Ranch used other CMMS and asset management software programs in the past, but leaders were unhappy with the results. In 2023, the maintenance and operations team switched to Brightly’s Asset Essentials because of its customization options.  

“Asset Essentials allows you to push preventive maintenance tasks and adjust your schedule based on actual data,” says Chris Brodzinski, Procurement Specialist at The Ranch. “We’re running 3,000 events a year, so we need a maintenance schedule, but we also need to be able to adjust it based on which facilities are available. Asset Essentials allows that flexibility.”