Sustainability with Brightly

Sustainability is quite a buzzword at the moment. Everybody's got the right intentions. Everybody's looking at sustainability great. This is a real opportunity for for this generation to really improve the world. We see people putting dates. We see people putting commitments in place we're gonna be net zero by twenty forty, twenty fifty. Those dates are not far away. In order to get there, you've got to understand what you're doing today. You've got to understand your operations how much carbon am I creating today? If I don't know what I'm creating, how do I know what I need to do to solve it for that day? Suspainability to me is critical while it may an industry buzz word, we can make it real for clients. Right? So how do we help them understand GHG emissions and carbon emissions? How do we help them understand targets? I think until we provide visibility analytics around it, it is just a buzzword. And so it's on us to make it real for our clients. Sustainability is something that I think and I think that Bright Lee gives us that understanding or the tools that might be usable in future decision making. They've been great at setting targets. It is now really trying to get those targets into something that people really involved in the day to day operation of their organization can start to make those small changes that make a big impact across that time period. If we don't start with those small things putting that information into the hands of the people that are making the decisions, becomes really difficult to hit those big numbers. From a brightly point of view, what we're trying to do and what we're implementing with our enterprise products is the ability to have the visibility throughout the entire process. Giving that visibility to the people that really wanna drive change